Archives For Predictive Enterprise

Over the past two+ years as the vast majority of other Thought Leaders and Industry Pundits have promoted (and hyped) the notions of Big Data, Chief Data (& Analytics) Officers, Data Scientists, etc. I have proffered a new Leadership Paradigm for adoption by all CEO’s, Boards & Executive Teams to use in creating what is widely referred to as “A Predictive Enterprise”. In this new paradigm, which I refer to as “The Data Leadership Nexus” these leaders become fully accountable for “all things data & analytics”. No longer the domain of IT and its proxies, Data, Information & Analytics become Core Competencies for the Organization to leverage pervasively across all strategic activities and operational domains. Critical to achieving the benefits of The Data Leadership Nexus is engaging with the entire Organization to adapt & become a “Culture of evidence-based decision makers” who use its Core Competencies (Data, Information & Analytics) to build and sustain Competitive Advantage in every domain of applicable use.

Missing entirely from The Data Leadership Nexus strategic framework is the need for Czars, Unicorns, Griffins or other Proxies in respect to inherent accountabilities born by the CEO, Board and Senior Executive Team. In the framework; Data, Information & Analytics are not IT Functions, but essential Core Competencies for exploitation. Additionally, the Organization’s Culture, as a reflection of the CEO’s shadow in not only fully engaged in the execution of the Core Strategy, but essential to its entire success.

I wrote extensively about much of this in blog postings of 2014 (A recap can always be found here: https://infomgmtexec.me/2014/09/16/recap-the-data-leadership-nexus/ )

I promised to write a blog in late 2014 on an integrated approach to achieving the goals of The Data Leadership Nexus and in the spirit of the recent holiday season I decided to use the traditional “Twelve Days of Christmas” as a template (via Twitter). Below is my version of this classic. I hope that you enjoy it and understand the “Integrated Approach” that I was endeavoring to achieve.

On the First Day of , the Board gave the Leadership Mantle to make & pervasive across the entire Enterprise.

On the 2nd Day of the gave the Organization a powerful core strategy that leverages & as Core Competencies to achieve strategic outcomes and create sustainable competitive advantage.

On 3rd Day of the spoke to the foundation for Strategic Success: “Top-Down Leadership, an Engaged Culture & full leverage of our Core Competencies”.

On 4th Day of the Organization began its journey to becoming a Predictive Enterprise. It embraced the Four Core Strategic Constructs. (Information is an Asset, Evidence-based Decisioning, Information-driven Risk Management & Analytics-everywhere to create Competitive Advantage.

On the 5th day of the entire Enterprise (from the Top-Down) became competent in the use & exploitation of , & .

On the Sixth Day of the laid out the blueprint for Evidence-based Decision Making at all levels across the Enterprise.

On the 7th Day of the declared to all that “Building a Predictive Enterprise is a top strategic priority for our Organization.”

On the 8th Day of the Board & integrated , & into their Accountabilities.

On Ninth Day of the & the entire Senior Executive Team pledged their accountability to be -Literate Leaders.

On 10th Day of the Nexus of Top-Down Leadership, Deep Core Competencies & an Engaged Culture formed the basis of becoming a Predictive Enterprise.

On the Eleventh Day of #DataLeadership the #CEO & Board rolled-out the Organization’s five-year strategy to become a Predictive Enterprise.

On the 12th Day, the #CEO & Board declared; “2015 will be the Year of #DataLeadership” for our Organization, the first major step in evolving into a Predictive Enterprise .

I am looking forward to The Year of Data Leadership and will be writing many more postings on the topic in my Information Age (UK) (www.information-age.co.uk) monthly column, this blog & during keynote presentations outlined in my Calendar of Events on this site. I will be working vigilantly with CEO’s, Boards and Senior Executive Teams to help them use The Data Leadership Nexus to achieve competitive advantage and other strategic outcomes as A Predictive Enterprise.

Stay tuned!

The Data Leadership Nexus has five basic components;

1.- Top-Down Leadership (by the Senior Executive Team)

2.-4.- Data, Information & Analytics

5.- Organizational Culture 

We have explored Top-Down Leadership (#1) and Organizational Culture (#5) in previous postings and will now discuss the combined components of Data, Information & Analytics (#2-4).

In the Data Leadership Nexus the role of Data, Information & Analytics are what Michael Porter calls Core Competencies: “a defining capability or advantage that distinguishes an enterprise from its competitors”. They are not the underlying technologies, associated infrastructure and services that the IT Team is responsible for and what most of the industry conversation continues to myopically focus on i.e. Big Data. Instead, they are the inherent intellectual capabilities & acumen found broadly within the Organization and pervasively utilized across the entire Enterprise. It is in these Core Competencies where we manifest the ability to become a true Predictive Enterprise. The Predictive Enterprise is not a technology, it is an Intellectual and Cultural Construct for Creating Strategic Outcomes for each Organization.

The Core Competencies of Data, Information & Analytics compliment others which are specific to the Industry or Service Sector that the Organization serves e.g. Supply Chain in Manufacturing, Logistics in Consumer Goods, etc. They are that critical pillars that every Organization’s Strategies need to be built on and are ubiquitous in use by everyone within the Enterprise i.e. Core.  Every organization leverages and exploits their Core Competencies to create points of differentiation, drive operational excellence, manage risk appetites and to create/sustain other sources of competitive advantage in the modern enterprise.

As Core Competencies; Data, Information & Analytics drive everyday activities to achieve pervasiveness. Sustainable Competitive Advantage comes from the full leverage of these competencies in respect to the competition or other benchmarks (as found in the Government sector). Typical examples of the leverage points within the Core Competencies of Data, Information & Analytics are the following;

  • Data Curation: The continuous development, enhancement & stewardship of historical, reference, transactional & operational data sources to create the highest intrinsic value and agility for the Organization.
  • Information Exploitation: The business contextualization of Curated Data to create maximum leverage points in support of all Strategic, Tactical & Operational Goals set out by the Organization.
  • Pervasive Analysis: The continuous application of statistical, descriptive, predictive and cognitive decision science to Contextualized Information sources for use in Decision Making, Customer Insights, Risk Mitigation, Performance Improvement and Other endeavors that each member of the Organization is responsible for.

Each Core Competency has companion technical domain activities that are the Responsibility of the IT & Service Delivery Team(s). A collaborative framework is established between Data Leadership and IT/Service Delivery to insure maximum effectiveness and efficiency. IT & Service Delivery works in concert with the Accountable parties in Data Leadership (via a mutually defined RACI) to maintain, sustain and optimize the underlying infrastructure and delivery solutions such that the Strategic Value of the Data is maintained/enhanced and that all Information & Analytics competencies can be fully realized. This approach will typically require new structures in the traditional IT functional suite as well as its Leadership Team. These obstacles are easily overcome once the Organization has established a fully accountable Top-Down Data Leadership structure, strong Strategic Direction and a newly defined Organizational Culture which is driven by the beliefs that; Information is an Asset, Evidence-based Decisioning is the norm, and that the pervasive use of Analysis is the critical path to Real-time Insights, Risk Awareness & Business Agility.

Data, Information & Analytics are no longer outliers in respect to the Short and Long-term Strategies of every Organization. They are constituent components of every Organization’s Strategy in the form of  Core Competencies which must be fully leveraged and exploited to achieve the desired Outcomes and to create/sustain Competitive Advantage in a world where differentiation is hard to achieve and razor thin in scale. Each of these must be utilized to their fullest to create and sustain a Predictive Enterprise.

The Predictive Enterprise has three essential elements for Strategic Success; Effective Leadership, A Committed Organizational Culture & The Exploitation of its Core Competencies. In the next installment of The Data Leadership Nexus we will discuss the Integration of all these elements, along with supporting functions which are required, to achieve a full Transformation of the Legacy Organization into a true Predictive Enterprise.

In the meantime you can follow The Data Leadership Nexus discussion on Twitter via the #DataLeadership hashtag, in the September and October issues of Information Age (UK) (www.information-age.com) and at Data Leadership 2014 in London (October 30th) (www.dataleadership.co.uk). Finally, I will also be setting up private briefings for those Enterprises who are interested in how to transform themselves into Predictive Enterprises for this Fall in the US and UK. If you are interested you can contact me via email: richard.lee@infomgmtexec.com

Thanks for following along.

RL

In conjunction with a webinar that I am participating in on 2/29 ( ZD & IBM – “Get More from your Data: How Business Analytics Gives You a Competitive Advantage”), I am  posting  a series of four blogs entitled “Business Analytics and the Mid-Market“.

(To attend my webinar on 2/29, Register at: http://b2b.ziffdavis.com/webcasts/improve-performance-your-data-business-analytics/?tfso=10480 )

This is Final installment (No. 4).in that series; ”

To recap from my previous 3 postings;

  • Business Analytics (BA) is “the use of data & analysis techniques to understand your business in a a way that facilitates better decision making”. BA is “fact-based decision-making in real-time based upon a 360 degree view of the business. It portends to offer the highest potential for competitive advantage of any strategic enabler (much less tactical or operational) available in the business leaders portfolio today, much less the future.
  • To achieve true Competitive Advantage (CA) one must embrace the notion of Business Analytics  in a holistic fashion in order to create “a pervasive culture of analysis and numerical literacy”. The 5 components of a holistic approach are; People, Processes, Technology, Culture & Data
  • To achieve competitive advantage (via differentiation), much less sustain it, Organizations must make Business Analytics a core competency and foster its deep usage across all domains of the business. Business Analytics must be made pervasive across the organization
  • Critical to the successful creation of Competitive Advantage is the role of the Business Analytics Strategy. It should encompass all domains of your business and support the 5 Pillars (People, Processes, Technology, Culture & Data) of a holistic approach to Business Analytics.
  • A successful Business Analytics Strategy (BAS) is one that is fully-aligned and synergistic with the Organizations’ Long-Term Strategy (3-5 years) and companion Near-Term Strategic Goals & Outcomes (1-2 years).
  • The key to developing your Business Analytics Strategy is to find the entry and inflection points in your strategy’s execution where BA can be embedded and used as either a catalyst or an accelerator for success.
  • The value of having an Analytics Partner (AP) in this process is substantial and in the early stages of any organizations’ journey to Analytics Maturity they can make the difference between success and disappointment, much less outright failure.

“Choosing an Analytics Trusted Advisor to support your BA Strategic Planning Process”

At this point we have established that pervasive Business Analytics (BA) can be a game changer for every Organization. To achieve Competitive Advantage (CA) from Business Analytics you need a well defined Strategy that aligns all BA activities and outcomes with the Business Goals & Objectives (BG&O) defined in both the long-term and near-term strategies & tactics of the Organization. This alignment should be across all major domains of the Business/Organization. Fostering and leveraging synergies found in core information assets into Analytical Focus Areas that benefit the entire organization is the cornerstone of such a Business Analytics Strategy.

Developing a BAS requires collaboration and partnership with an Analytics Trusted Advisor in the vast majority of cases. Most organizations in the Mid-Market do not have the depth of personnel or base of applied experience required to create a comprehensive Business Analytics Strategy internally. Staff efforts are mainly focused on Operational Performance and Innovation Activities and not on strategy endeavors, therefore justifying the need for a Trusted Advisor as being paramount to success. Choosing a BA Trusted Advisor is an early step in your Analytics Journey (AJ) and should be done after a thorough and rigorous interview & selection process. There are many Business Intelligence consultancies who claim to be as good at Business Analytics, but one should be wary of such claims. Although the worlds of Information Management (IM), Business Intelligence (BI) and Business Analytics are merging together at many levels, the expertise required to develop a successful Business Analytics Strategy  is limited to a small community of Consultancies and Suppliers. In most cases you will have to take a long-term view of the partner whom you choose in the context of not only helping you to develop your BA Strategy, but ultimately helping you to acquire & deploy the necessary solutions & capabilities required to insure that the strategic outcomes successfully achieved. The Business Analytics Trusted Advisor will provide support in developing, testing and optimizing early Analytical Models & Data Sets. All of these activities will be complimented with an effective plan & activity set for Change Management & Cultural Adoption for your Organization. A holistic approach to your overall Business Analytics Strategy and its successful execution requires a long-term view of achieving success and the support of Trusted Advisor whom can provide all of these types of services to the levels required.

Choosing your Analytics Trusted Advisor does not need to be an arduous process. It could be as simple as engaging with an existing partner or conducting a quick survey of the leaders in the Business Analytics space who have focus areas on your type of business (Mid-Market) and industry segment (Service Providers, Software/Technology, Retail, etc.). The market leaders will all have consulting teams & solution sets optimized for the specifics of your size & type, as well as having a deep portfolio of  critical enablers for Business Analytics success e.g Strategy Templates, Specific Analytics Solution sets (Customer, Finance, Corporate Performance, etc.), Change Management collateral, Information Governance guidelines, etc. All of these elements will be required over the long haul as you move from Strategy to Execution t0 Outcomes. Additionally, your BA Trusted Advisor will bring an overall discipline to the overall approach by helping you to focus on early quick wins in your Analytics Journey, as you change your culture to being an Analytics-Driven one over time. The depth and maturity of your BA Trusted Advisors appraoch to achieving such outcomes while reducing risk to a manageable level is a Critical Success Factor that every organization should look from in their partner(s).

In the end, each Organization must define the criteria and process for choosing and engaging with an Analytics Trusted Advisor. Going it alone is fraught with risks and should only be advocated if the Organization believes that it has the depth of experience and know-how to achieve Analytics Success on their own. In choosing your Advisor one must look for a leader who has made/demonstrated a commitment to supporting Organizations of your size, ambitions and market focus. Only a handful of Consultancies/Suppliers in the marketplace rise to this level of distinction.

For more information on one such Trusted Advisor in the market (IBM), please check out the following links;

http://www-01.ibm.com/software/analytics/excellence-center/

http://www-935.ibm.com/services/us/gbs/bao/

http://www-935.ibm.com/services/us/gbs/thoughtleadership/ibv-embedding-analytics.html