As we shift our focus from the mania of IOD to Super Storm Sandy and settle back into our weekly routines, it strikes me just how much I was saw and learned at this year’s IOD. Having missed the last two IOD’s due to reasons that I won’t get into here, I was a bit overwhelmed at first by the sheer growth in the number of Keynotes and Sessions/Tracks to choose from and the . I went to several Partner sessions on my first day of IOD (Sunday) to get a flavor for the InfoSphere Information Server 9.1/MDM Server 10.2 roll-out plans and to mentally/physically prepare myself for the activities to follow. It was clearly not enough. I found that once the official event kicked off I was juggling 2-3 sessions for every time slot available over all 4 days. I literally was slammed right up to the last event on Th before bolting for the airport. As I sit at my desk in the Client Site facility that I work out of I am having withdrawal symptoms in terms of the limited amount of information and activities that my days now consist of. I will soon be counting the days until next year’s event.
For the Captain’s of Industry whom follower my blog and Tweets, let me leave you with a few carefully chosen take-aways in terms of strategic direction and leadership;
1.- The leverage and exploitation of Information is, and forever will be, the most significant and sustainable source of Competitive Advantage that your organization has available to it. It is up to you to set the strategy and direction for your organization to capitalize on this. Do not subordinate this responsibility to your Marketing or IT folks. It is your’s alone. Own it and Lead the charge.
2.- Advanced Analytics is not a fad (unlike the term “Big Data”). It is a core competency that every Information-driven Enterprise must establish, nurture and make pervasive across all aspects of your business activities. To be successful, you must have a healthy mix of Decision Scientists, Analytics Geeks and Pragmatists who in aggregate are the core of your “Analytics Center of Excellence”. Under your direction and leadership they must foster a “culture of analytics-based decision making and planning” for your entire enterprise.
3.- All Enterprises need true “Strategic Partners” in order to be successful. There are many who claim to be such, but few who meet the mark in terms of overall capabilities, track record, thought leadership and innovation. I continue to believe that IBM is uniquely positioned as “The Strategic Partner of Choice” in the marketplace, no matter what Vertical segment of Industry, Government or Academia you represent. However, success cannot be achieved by simply choosing the best strategic partner. You must take full responsibility for the delivery of all strategic outcomes and manage/optimize the relationship to achieve this. I cannot emphasize this requirement enough. You are the master of your own destiny here and cannot be passive or dis-engaged in order to be successful.
Step up to these challenges Business Leaders and you will achieve the Competitive Advantage and other Strategic Outcomes that you need to remain successful/viable in your business endeavors.